ourcampout.com has identified an underserved market in the outdoor industry. We plan to tap into the outdoor and outdoor activities market, which includes camping, hiking, backpacking, fishing and hunting, among other outdoor activities. Our target market includes outdoor enthusiasts of all ages and budgets and those who view outdoor activities as a lifestyle. Furthermore, our market will not be limited to those who are experienced in the outdoors, but will also include those who are inexperienced or just beginning, who may need additional help and advice before purchasing.